The Colorado Broadcasters Association provides a Non-Commercial Supporting Announcements (NCSA) Program for use by government agencies and non-profit organizations. Through this program, these groups are able to contract with the CBA for statewide distribution of their message on Colorado radio and television stations.
Upon deciding to utilize the NCSA program, the CBA promotes and distributes the NCSA partner’s message statewide, providing continuity and communication with its members. The CBA also collects station affidavits of performance and places them into a summary report that is presented to the NCSA partner.
In exchange, the Colorado Broadcasters Association is paid for its services by the NCSA partner. The association uses the funds raised by the NCSA program to provide membership services to Colorado’s radio and television members.