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Author: Justin Sasso

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“Sonic Brand Study” Webinar

Bob McCurdy, President of Katz Media Solutions, will present the results of their Sonic Brand Study and play examples that confirm the incredible power of sound. Get a better understanding of how sound impacts what we see, how we feel and what we consume.... Read More.

CBA Responds to Senator’s NEWS Act Legislation

The Colorado Broadcasters Association appreciates both Senators Udall and Bennet’s desire to bring Colorado programming to the beautiful Four Corners region of our state. We empathize with the frustration felt by the pay-TV viewers in these counties who want to see their... Read More.

“Social + Mobile Revenue”

BIA/Kelsey’ Jed Williams shares the information about the growing social and mobile media and the implications and opportunities for broadcast stations. You’ll hear the research to back up their recommended direction you should take and you’ll see case studies of successful station programs you... Read More.

CBA Works with CFOIC for CORA Standardization

On Friday, May 2nd, Governor Hickenlooper signed HB 14-1193. The CBA, in partnership with the Colorado Freedom of Information Coalition (CFOIC) and the Colorado Press Association worked to pass this bill. The Bill will standardize fees that Colorado governments charge to fulfill requests for... Read More.

Governor Signs Medina Alert Into Law

On March 25th, 2014, Governor Hickenlooper signed the Medina Alert into law. This new alerting system will be used in hit-and-run cases, involving serious injury or death, to broadcast information to the general public through highway signs and the media. Through the CBA's... Read More.

CBA Provides CFOIC Membership

As the CBA continues to grow the services its provides to its members, we are excited to announce a new 2014 member benefit. Your CBA membership now includes, at no additional cost, membership in the Colorado Freedom of Information Coalition (CFOIC). The... Read More.

State Associations Speak Out On Advertising Deductibility

There are several rumors circulating regarding the possibility of a change that would amortize the tax deduction for advertising over a number of years. The CBA is working diligently on this matter, alongside the NAB, and has joined 49 other state broadcast associations in very... Read More.
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The CBA is managed by a thirteen-member Board of Directors and a President/CEO. The board consists of twelve active broadcasters and an associate member representative. Board Members are elected for three year terms by the broadcast members. A Chair, Vice-Chair and Secretary Treasurer make up the officers of the board and are elected from the sitting board. The mission of the CBA is to continuously build a stronger broadcast industry.

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